A new custom sans

northwestern university theatre, custom type, typography, sans serif, design

At Hazen Creative we often find ourselves wanting to use Interstate, but being turned off by it’s overly recognizable and somewhat distracting angled or truncated descenders and ascenders. For a recent print piece, we crafted a version without those features and added a single-story lowercase ”a” and a few other redrawn lowercase letters to the mix. It looks great in body copy, and may inspire a completely new sans.